Welcome to Max X, your trusted destination for premium eyewear since 2011. Located at 266 E Main St, Ellsworth, Wisconsin, we specialize in offering a wide range of fashion eyewear, stylish frames, and high-quality contact lenses. At Max X, we take pride in providing our customers with the latest trends in eyewear and distributing products from renowned brands, ensuring that you always have access to the best in vision care.

At Max X, our mission is to provide our customers with exceptional eyewear solutions that meet their unique needs. We are dedicated to offering a diverse selection of eyewear that blends style with functionality, ensuring that every customer finds the perfect pair of glasses or lenses. We strive to deliver unparalleled service, expert advice, and quality products that enhance both vision and appearance.

Our vision is to become a leading provider of high-quality eyewear, known for our commitment to style, innovation, and customer satisfaction. We aim to inspire confidence and enhance the lives of our customers by offering products that combine fashion, function, and comfort.

• Quality: We prioritize excellence in every product we offer, ensuring that our customers receive only the best in eyewear.
• Innovation: We continuously seek out the latest trends and advancements in eyewear technology to bring our customers cutting-edge products.
• Customer-Centricity: Our customers are at the heart of everything we do. We are dedicated to providing personalized service and creating a positive shopping experience.
• Integrity: We operate with honesty and transparency, building trust with our customers and partners through ethical practices.
• Passion: We are passionate about eyewear and committed to helping our customers look and feel their best with products that suit their style and vision needs.